Terms of Service

By accessing our website, engaging our services, or entering into a service agreement with Brotherly SEO ("Company," "we," "us," or "our"), you ("Client") acknowledge that you have read, understood, and agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not use our services.

These Terms constitute a legally binding agreement between you and Brotherly SEO, a digital marketing agency located in Scottsdale, Arizona. Your continued use of our services following any updates to these Terms constitutes acceptance of the revised Terms.

Brotherly SEO provides digital marketing services including, but not limited to:

• •Search Engine Optimization (SEO): On-page optimization, technical SEO audits, content strategy, keyword research, and organic ranking improvement efforts.

• •Google Ads Management: Paid search campaign setup, management, optimization, and reporting across Google's advertising platforms.

• •Website Design & Development: Creation, redesign, and ongoing maintenance of websites optimized for performance, user experience, and conversions.

• •Social Media Marketing: Strategy development, content creation, scheduling, and management across social media platforms.

• •Link Building Services: Outreach, content-based link acquisition, and authority-building campaigns to improve domain authority and organic search visibility.

The specific scope of services provided to each Client is defined in the applicable service agreement or proposal. Brotherly SEO reserves the right to modify, enhance, or adjust service delivery methods in accordance with industry best practices and evolving platform requirements.

To enable Brotherly SEO to deliver services effectively, you agree to:

• •Provide accurate, complete, and up-to-date information about your business, industry, competitors, and goals.

• •Grant necessary access to relevant accounts, platforms, and tools (e.g., Google Analytics, Google Search Console, Google Ads, website CMS, social media accounts) as needed for service delivery.

• •Respond promptly to communications, requests for approval, and information requests from our team. Delays caused by Client non-response may affect project timelines and deliverables.

• •Review and approve content, ad copy, or deliverables in a timely manner. Approval constitutes acceptance of the work product.

• •Ensure all information, materials, and assets provided to Brotherly SEO are accurate, lawful, and do not infringe upon the rights of any third party.

• •Comply with all applicable laws and platform terms of service governing your business and industry.

Brotherly SEO shall not be held liable for delays, suboptimal results, or service interruptions caused by the Client's failure to fulfill these responsibilities.

Services are billed on a monthly retainer basis unless otherwise specified in your service agreement.

• •Payment Processing: All payments are processed securely through Stripe. By providing payment information, you authorize Brotherly SEO to charge the agreed-upon fees to your payment method on the scheduled billing date each month.

• •Billing Cycle: Monthly retainer fees are billed in advance at the beginning of each billing period unless otherwise stated in your agreement.

• •Late Payments: Invoices not paid within fifteen (15) days of the due date may result in a temporary suspension of services. Brotherly SEO reserves the right to charge a late fee of 1.5% per month (or the maximum allowable by law) on overdue balances.

• •Disputed Charges: Any billing disputes must be submitted in writing to [email protected] within thirty (30) days of the invoice date. Undisputed portions of invoices remain due and payable.

• •Price Adjustments: Brotherly SEO reserves the right to adjust service pricing upon thirty (30) days' written notice. Continued use of services after the notice period constitutes acceptance of the updated pricing.

Either party may terminate the service agreement by providing thirty (30) days' written notice to the other party.

• •Notice Requirement: All cancellation requests must be submitted in writing via email to [email protected]. Verbal cancellations are not accepted.

• •Final Invoice: If the next scheduled payment falls within thirty (30) days of the date the cancellation request is received, that final invoice will be issued and is due and payable as part of the cancellation process.

• •No Mid-Cycle Refunds: Retainer fees already paid for the current billing period are non-refundable upon cancellation.

• •Transition Assistance: Upon cancellation, Brotherly SEO will provide reasonable assistance in transitioning account access and deliverables to the Client or a designated third party within the final service period.

• •Outstanding Balances: All outstanding balances must be paid in full prior to or concurrent with the effective date of termination. Brotherly SEO reserves the right to retain work product until all outstanding fees are settled.

Brotherly SEO applies industry-leading strategies, tools, and expertise to each client engagement. However, we cannot and do not guarantee specific rankings, traffic volumes, lead counts, revenue outcomes, or any other performance-based metrics.

Digital marketing results are influenced by factors entirely outside our control, including:

• •Search engine algorithm updates and policy changes by Google, Bing, and other platforms.
• •Competitive landscape shifts within your industry or geographic market.
• •Platform changes affecting paid advertising, social media reach, or organic visibility.
• •Website performance, hosting infrastructure, and third-party technical dependencies.
• •Seasonality, market conditions, and consumer behavior trends.

Refund Policy: Brotherly SEO does not issue refunds based on ranking performance, organic traffic levels, lead generation outcomes, or any other results-based metrics. Fees paid represent compensation for professional services rendered, not guaranteed outcomes.

Our team will communicate transparently, provide regular reporting, and continuously optimize campaigns to pursue the best possible results on your behalf.

Work Product Ownership: Upon receipt of full payment for services rendered, Brotherly SEO assigns to the Client all rights, title, and interest in original creative deliverables specifically developed for the Client (e.g., website designs, ad copy, custom content). This assignment excludes any pre-existing materials, third-party assets, or proprietary tools and processes owned by Brotherly SEO.

Proprietary Tools & Processes: Brotherly SEO retains all ownership rights in its methodologies, proprietary systems, software, templates, frameworks, and tools used in service delivery. These are not transferred to the Client under any service agreement.

Third-Party Assets: Content, stock imagery, fonts, plugins, or other third-party materials incorporated into deliverables remain subject to their respective license agreements. The Client is responsible for ensuring continued compliance with applicable licenses.

Portfolio Rights: Brotherly SEO reserves the right to reference the Client's business name and describe the nature of services provided for portfolio, case study, and marketing purposes, unless the Client requests confidentiality in writing.

Both parties agree to maintain the confidentiality of proprietary and sensitive information shared during the course of the engagement.

• •Client Confidential Information includes, but is not limited to, business strategies, financial data, customer data, and proprietary business information disclosed to Brotherly SEO in connection with the services.

• •Company Confidential Information includes Brotherly SEO's pricing structures, internal processes, methodologies, vendor relationships, and any non-public business information.

• •Both parties agree not to disclose confidential information to third parties without prior written consent, except as required by law or to fulfill obligations under the service agreement (e.g., disclosure to vetted subcontractors under equivalent confidentiality obligations).

• •Confidentiality obligations survive termination of the service agreement for a period of two (2) years.

To the fullest extent permitted by applicable law:

• •Brotherly SEO's total cumulative liability to the Client for any claims arising out of or related to the services shall not exceed the total fees paid by the Client to Brotherly SEO in the three (3) months immediately preceding the event giving rise to the claim.

• •Brotherly SEO shall not be liable for any indirect, incidental, special, consequential, punitive, or exemplary damages, including but not limited to lost profits, lost revenue, loss of data, or loss of business opportunity, even if advised of the possibility of such damages.

• •Brotherly SEO is not liable for damages arising from third-party platform outages, algorithm changes, account suspensions by Google, Meta, or other platforms, or Client-side technical failures.

• •These limitations apply regardless of the legal theory asserted, including breach of contract, negligence, strict liability, or otherwise.

You agree to indemnify, defend, and hold harmless Brotherly SEO, its owners, employees, contractors, and agents from and against any claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

• •Your breach of these Terms or any service agreement.
• •Your violation of any applicable law, regulation, or third-party rights.
• •Materials, content, or information provided by you to Brotherly SEO that infringes upon any intellectual property, privacy, or other rights of a third party.
• •Your use or misuse of deliverables provided by Brotherly SEO.

Brotherly SEO reserves the right to assume exclusive control of any matter subject to indemnification, at the Client's expense.

These Terms and any service agreements between Brotherly SEO and the Client shall be governed by and construed in accordance with the laws of the State of Arizona, without regard to its conflict of law provisions.

Any legal proceedings arising out of or related to these Terms shall be brought exclusively in the state or federal courts located in Maricopa County, Arizona, and both parties consent to the personal jurisdiction of such courts.

Before initiating formal legal proceedings, both parties agree to attempt to resolve disputes informally.

• •Informal Resolution: The aggrieved party shall provide written notice describing the nature of the dispute. Both parties agree to negotiate in good faith for a period of thirty (30) days following such notice.

• •Mediation: If informal resolution is unsuccessful, the parties agree to submit the dispute to non-binding mediation administered by a mutually agreed-upon mediator in Maricopa County, Arizona, before pursuing litigation.

• •Arbitration: If mediation fails, disputes shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association (AAA), conducted in Maricopa County, Arizona. The arbitrator's decision shall be final and binding.

• •Exceptions: Nothing in this section prevents either party from seeking emergency injunctive or equitable relief in a court of competent jurisdiction to prevent irreparable harm.

Brotherly SEO reserves the right to update or modify these Terms at any time. When changes are made, the "Effective Date" at the top of this page will be updated accordingly.

For material changes, we will make reasonable efforts to notify active Clients via email. Your continued use of our services after the effective date of any modification constitutes your acceptance of the updated Terms.

We encourage you to review these Terms periodically to stay informed of your rights and obligations.

If you have any questions, concerns, or requests regarding these Terms of Service, please contact us:

Brotherly SEO Scottsdale, Arizona

Email: [email protected]

For legal notices, please send written correspondence to the email address above with "Legal Notice" in the subject line.